The short answer
Sinbanpo-ro (신반포로) in Seocho-gu, Seoul has 2,257 active stores across 623 business categories, +1.6% versus the previous quarter (Q2 2026). It is a mixed-use street at the “quality improving” stage, graded A.
What's on the street
Food & drink 15%Retail 56%Personal services 4%Education 7%Leisure 1%Lodging 0%Real estate 6%Other 10%
Who shops here
Spending levelPremium · higher than 97% of Korean streets
Late-night activityMostly daytime · higher than 10% of Korean streets
Repeat visitsDestination (visitors) · higher than 6% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Paik's Coffee빽다방 | Coffee | 1,712 | +263 |
| THE VENTI더벤티 | Coffee | 1,230 | +101 |
| Hanuridokseotoronnonsul한우리독서토론논술 | Education | 639 | +73 |
| Gwihanjokbal귀한족발 | Other dining | 148 | +51 |
| Hwaiteurie화이트리에 | Bakery | 62 | +46 |
| Eutteum50angyeong으뜸50안경 | 안경 | 305 | +43 |
| Baskin-Robbins배스킨라빈스 | 아이스크림/빙수 | 1,706 | +19 |
| Hansot한솥 | Korean food | 811 | +18 |
| Sundaesillok순대실록 | Korean food | 39 | +17 |
| Orenjeu오렌즈 | 안경 | 353 | +16 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Jamwon-ro잠원로 · Seocho-gu | 424 | +4.4% | 84.8 | Neighborhood daily | Early growth |
| Sinbanpo-ro 23-gil신반포로23길 · Seocho-gu | 79 | +5.3% | 79.5 | Neighborhood daily | Early growth |
| Sapyeong-daero사평대로 · Seocho-gu | 460 | +1.8% | 75.8 | Office lunch | Stable |
| Gomurae-ro고무래로 · Seocho-gu | 243 | -0.8% | 43.3 | Neighborhood daily | Stable |
| Sapyeong-daero 45-gil사평대로45길 · Seocho-gu | 35 | -2.8% | 39.8 | Neighborhood daily | Quality improving |
Streets like Sinbanpo-ro
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Dalseong-ro달성로 · Jung-gu | 232 | -0.8% | 48.4 | Mixed-use | Stable |
| Namdaemun-ro남대문로 · Jung-gu | 930 | +3.0% | 82.9 | Mixed-use | Stable |
| Dalgubeol-daero달구벌대로 · Jung-gu | 1,520 | +1.5% | 83.5 | Mixed-use | Quality improving |
| Poeun-daero포은대로 · Suji-gu, Yongin-si | 459 | -0.9% | 48.9 | Mixed-use | Quality improving |
| Gingorang-ro 9-gil긴고랑로9길 · Gwangjin-gu | 58 | +7.4% | 78.2 | Dining & shopping | Growing |
Cite as: “Sinbanpo-ro (신반포로) in Seocho-gu, Seoul has 2,257 active stores across 623 business categories, +1.6% versus the previous quarter (Q2 2026). It is a mixed-use street at the “quality improving” stage, graded A.” — Ipjimap (ipjimap.com), 2026-06-30.