The short answer
Hanuridokseotoronnonsul (한우리독서토론논술), a Korean education brand, grew from 566 to 639 stores in 2025 (+73, +12.9%), with 116 openings and 43 closures. Ipjimap maps 212 of the commercial streets it operates on; most are neighborhood daily streets.
Store count, 2021–2025
Fair Trade Commission franchise disclosures. 116 openings vs 43 closures in 2025.
Who it serves
Core customers: students & teens (23%). Main visit purpose: learning. Price position: upper-mid.
Street character where it trades: neighborhood daily (149), mixed-use (19), office lunch (17).
Where Hanuridokseotoronnonsul is strongest
Streets it already operates on, ranked by this quarter's momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Honggok-ro홍곡로 · Nam-gu | 59 | +18.0% | 85.3 | Neighborhood daily | Early growth |
| Ollimpik-ro 35-gil올림픽로35길 · Songpa-gu | 494 | +7.2% | 85.1 | Neighborhood daily | Early growth |
| Gaya-daero가야대로 · Busanjin-gu | 1,209 | +3.7% | 84.8 | Mixed-use | Early growth |
| Sinpung-ro신풍로 · Yeongdeungpo-gu | 305 | +7.4% | 83.7 | Neighborhood daily | Growing |
| Sinbanpo-ro신반포로 · Seocho-gu | 2,257 | +1.6% | 83.6 | Mixed-use | Quality improving |
| Seobudaeseong-ro서부대성로 · Chuncheon-si | 470 | +6.6% | 82.6 | Mixed-use | Early growth |
| Noksapyeong-daero녹사평대로 · Yongsan-gu | 153 | +7.0% | 82.0 | Café & youth | Growing |
| Heolleung-ro 8-gil헌릉로8길 · Seocho-gu | 77 | +10.0% | 82.0 | Neighborhood daily | Growing |
Present in famous districts
Streets where its category is growing — and it isn't there yet
Two or more growing education brands already trade on each of these streets and store counts rose this quarter. A data observation, not a site recommendation.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Imun-ro이문로 · Dongdaemun-gu | 563 | +11.7% | 86.8 | Neighborhood daily | Early growth |
| Deogyeong-daero덕영대로 · Paldal-gu, Suwon-si | 670 | +3.9% | 84.9 | Mixed-use | Early growth |
| Dongil-ro 204ga-gil동일로204가길 · Nowon-gu | 266 | +7.3% | 84.9 | Mixed-use | Growing |
| Jungang-ro중앙로 · Ilsandong-gu, Goyang-si | 1,919 | +5.3% | 84.0 | Office lunch | Early growth |
| Giljunam-ro길주남로 · Bupyeong-gu | 392 | +7.1% | 83.3 | After-work dining | Growing |
| Gugal-ro 28beon-gil구갈로28번길 · Giheung-gu, Yongin-si | 164 | +31.2% | 82.7 | Office lunch | Nearing oversupply |
| Seogang-ro서강로 · Mapo-gu | 303 | +11.8% | 82.6 | Office lunch | Growing |
| Majang-ro마장로 · Bupyeong-gu | 847 | +3.7% | 82.5 | Dining & shopping | Early growth |
Cite as: “Hanuridokseotoronnonsul (한우리독서토론논술), a Korean education brand, grew from 566 to 639 stores in 2025 (+73, +12.9%), with 116 openings and 43 closures. Ipjimap maps 212 of the commercial streets it operates on; most are neighborhood daily streets.” — Ipjimap (ipjimap.com), 2026-06-30.