The short answer
Honggok-ro (홍곡로) in Nam-gu, Busan has 59 active stores across 41 business categories, +18.0% versus the previous quarter (Q2 2026). It is a neighborhood daily street at the “early growth” stage, graded B.
What's on the street
Food & drink 29%Retail 32%Personal services 14%Education 14%Real estate 10%Other 2%
Who shops here
Spending levelPremium · higher than 88% of Korean streets
Late-night activityMostly daytime · higher than 7% of Korean streets
Repeat visitsMix of regulars and visitors · higher than 60% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Hanuridokseotoronnonsul한우리독서토론논술 | Education | 639 | +73 |
| Hasamdongkeopi하삼동커피 | Coffee | 644 | +57 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Uam-ro 154beon-gil우암로154번길 · Nam-gu | 69 | +11.3% | 79.0 | Mixed-use | Nearing oversupply |
| Sinseon-ro신선로 · Nam-gu | 282 | +4.4% | 76.6 | Office lunch | Growing |
| Seokpo-ro석포로 · Nam-gu | 201 | +0.5% | 75.8 | Neighborhood daily | Stable |
| Yangjigol-ro양지골로 · Nam-gu | 32 | 0.0% | 54.2 | Neighborhood daily | Stable |
Streets like Honggok-ro
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Biraeseo-ro 42beon-gil비래서로42번길 · Dong-gu | 79 | -1.3% | 36.9 | Neighborhood daily | Stable |
| Simin-ro 307beon-gil시민로307번길 · Nonsan-si | 87 | +3.6% | 76.8 | Dining & shopping | Growing |
| Tabyeonwolgok-gil탑연월곡길 · Heungdeok-gu, Cheongju-si | 54 | 0.0% | 57.1 | Neighborhood daily | Quality slipping |
| Seongjisan-ro성지산로 · Wansan-gu, Jeonju-si | 65 | +3.2% | 73.4 | Neighborhood daily | Nearing oversupply |
| Pyeonggeo-ro 13beon-gil평거로13번길 · Jinju-si | 55 | +12.2% | 82.6 | Neighborhood daily | Growing |
Cite as: “Honggok-ro (홍곡로) in Nam-gu, Busan has 59 active stores across 41 business categories, +18.0% versus the previous quarter (Q2 2026). It is a neighborhood daily street at the “early growth” stage, graded B.” — Ipjimap (ipjimap.com), 2026-06-30.