Noksapyeong-daero (녹사평대로) is the street with the strongest momentum in Itaewon this quarter, with 153 stores and a momentum score of 82.0 (Q2 2026, Ipjimap).
| Street | Stores | QoQ | Momentum | Growing brands | Character | Stage |
|---|---|---|---|---|---|---|
| Noksapyeong-daero녹사평대로 · Yongsan-gu | 153 | +7.0% | 82.0 | 4 | Café & youth | Growing |
| Itaewon-ro이태원로 · Yongsan-gu | 709 | +0.6% | 81.2 | 8 | Office lunch | Stable |
| Noksapyeong-daero 40na-gil녹사평대로40나길 · Yongsan-gu | 55 | +27.9% | 81.1 | 0 | Office lunch | Nearing oversupply |
| Noksapyeong-daero 46-gil녹사평대로46길 · Yongsan-gu | 72 | +18.0% | 80.2 | 1 | Office lunch | Nearing oversupply |
| Itaewon-ro 19-gil이태원로19길 · Yongsan-gu | 52 | +10.6% | 79.6 | 0 | After-work dining | Nearing oversupply |
| Noksapyeong-daero 26ga-gil녹사평대로26가길 · Yongsan-gu | 25 | +19.1% | 77.8 | 0 | Café & youth | Growing |
Full district report: ItaewonIs Itaewon still growing as a retail district?Which fast-growing brands are already in Itaewon?Who shops in Itaewon?Which streets near Itaewon are growing next?
Cite as: “Noksapyeong-daero (녹사평대로) is the street with the strongest momentum in Itaewon this quarter, with 153 stores and a momentum score of 82.0 (Q2 2026, Ipjimap).” — Ipjimap (ipjimap.com), 2026-06-30.