The short answer
153gupoguksu (153구포국수), a Korean Korean food brand, grew from 29 to 58 stores in 2025 (+29, +100.0%), with 31 openings and 2 closures. Ipjimap maps 57 of the commercial streets it operates on; most are neighborhood daily streets.
Store count, 2021–2025
Fair Trade Commission franchise disclosures. 31 openings vs 2 closures in 2025.
Who it serves
Core customers: all ages & families (30%). Main visit purpose: learning. Price position: upper-mid.
Street character where it trades: neighborhood daily (24), mixed-use (9), office lunch (7).
Where 153gupoguksu is strongest
Streets it already operates on, ranked by this quarter's momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Jong-ro종로 · Jongno-gu | 2,740 | +3.7% | 83.5 | Mixed-use | Early growth |
| Yeongjung-ro영중로 · Yeongdeungpo-gu | 1,077 | +1.6% | 83.3 | Mixed-use | Quality improving |
| Mandeok-daero 16beon-gil만덕대로16번길 · Buk-gu | 67 | +8.1% | 83.2 | Late-night | Growing |
| Myeongji-ro 60beon-gil명지로60번길 · Cheoin-gu, Yongin-si | 307 | +7.3% | 83.1 | Café & youth | Growing |
| Opaesan-ro오패산로 · Gangbuk-gu | 222 | +9.4% | 82.7 | Mixed-use | Growing |
| Nakdongnam-ro낙동남로 · Saha-gu | 235 | +4.0% | 82.6 | Dining & shopping | Early growth |
| Jungang-daero중앙대로 · Dong-gu | 758 | +6.5% | 82.5 | Office lunch | Early growth |
| Busandaehak-ro부산대학로 · Geumjeong-gu | 198 | +5.9% | 82.3 | Neighborhood daily | Growing |
Present in famous districts
Streets where its category is growing — and it isn't there yet
Two or more growing Korean food brands already trade on each of these streets and store counts rose this quarter. A data observation, not a site recommendation.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Songdogwahak-ro 27beon-gil송도과학로27번길 · Yeonsu-gu | 144 | +15.2% | 89.4 | Dining alley | Early growth |
| Byeoryangsangga 3-ro별양상가3로 · Gwacheon-si | 93 | +27.4% | 88.6 | Office lunch | Nearing oversupply |
| Madeul-ro 11-gil마들로11길 · Dobong-gu | 510 | +10.2% | 88.3 | Mixed-use | Growing |
| Godeokgukje-daero고덕국제대로 · Pyeongtaek-si | 221 | +18.8% | 88.0 | Neighborhood daily | Growing |
| Madimi-ro 31beon-gil마디미로31번길 · Seongsan-gu, Changwon-si | 102 | +17.2% | 87.8 | Late-night | Nearing oversupply |
| Incheontawo-daero인천타워대로 · Yeonsu-gu | 420 | +20.7% | 87.7 | Office lunch | Nearing oversupply |
| Dongsung-gil동숭길 · Jongno-gu | 169 | +29.0% | 87.6 | Office lunch | Nearing oversupply |
| Raendeumakeu-ro랜드마크로 · Yeonsu-gu | 247 | +10.3% | 87.5 | Dining alley | Early growth |
Cite as: “153gupoguksu (153구포국수), a Korean Korean food brand, grew from 29 to 58 stores in 2025 (+29, +100.0%), with 31 openings and 2 closures. Ipjimap maps 57 of the commercial streets it operates on; most are neighborhood daily streets.” — Ipjimap (ipjimap.com), 2026-06-30.