The short answer
Seongsuil-ro (성수일로) in Seongdong-gu, Seoul has 477 active stores across 243 business categories, -3.0% versus the previous quarter (Q2 2026). It is an office lunch street at the “declining” stage, graded B.
What's on the street
Food & drink 13%Retail 10%Personal services 5%Education 5%Leisure 1%Real estate 4%Other 61%
Who shops here
Spending levelValue · higher than 3% of Korean streets
Late-night activityMostly daytime · higher than 9% of Korean streets
Repeat visitsDestination (visitors) · higher than 9% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Banapeureso바나프레소 | Coffee | 52 | +30 |
| Hyeondaeok현대옥 | Korean food | 179 | +25 |
| Yokeo요커 | 음료 (커피 외) | 37 | +15 |
| Domino's Pizza도미노피자 | Pizza | 373 | +4 |
| Teumsaeramyeon틈새라면 | Korean snacks | 58 | +3 |
| Eiseppija에이셉피자 | Pizza | 11 | +1 |
| Puradak푸라닭 | Fried chicken | 715 | +1 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Yeonmujang 5ga-gil연무장5가길 · Seongdong-gu | 236 | +10.3% | 81.1 | Office lunch | Early growth |
| Seoulsup 4-gil서울숲4길 · Seongdong-gu | 111 | +7.8% | 80.7 | Office lunch | Growing |
| Wangsimni-ro 5-gil왕십리로5길 · Seongdong-gu | 40 | +14.3% | 79.8 | Dining alley | Nearing oversupply |
| Achasan-ro아차산로 · Seongdong-gu | 696 | +3.7% | 79.1 | Office lunch | Growing |
| Sangwon 12-gil상원12길 · Seongdong-gu | 164 | +8.6% | 78.5 | Office lunch | Nearing oversupply |
Streets like Seongsuil-ro
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Seocho-daero서초대로 · Seocho-gu | 2,132 | +2.5% | 76.8 | Office lunch | Stable |
| Mullaebuk-ro문래북로 · Yeongdeungpo-gu | 189 | +2.2% | 72.6 | Office lunch | Quality slipping |
| Seochojungang-ro 24-gil서초중앙로24길 · Seocho-gu | 349 | +0.9% | 72.2 | Office lunch | Quality slipping |
| Tojeong-ro 35-gil토정로35길 · Mapo-gu | 116 | +20.8% | 80.8 | Office lunch | Early growth |
| Dangsan-ro 41-gil당산로41길 · Yeongdeungpo-gu | 196 | -0.5% | 40.8 | Office lunch | Quality slipping |
Cite as: “Seongsuil-ro (성수일로) in Seongdong-gu, Seoul has 477 active stores across 243 business categories, -3.0% versus the previous quarter (Q2 2026). It is an office lunch street at the “declining” stage, graded B.” — Ipjimap (ipjimap.com), 2026-06-30.