The short answer
Noksapyeong-daero 32-gil (녹사평대로32길) in Yongsan-gu, Seoul has 86 active stores across 54 business categories, +2.4% versus the previous quarter (Q2 2026). It is a mixed-use street at the “stable” stage, graded A.
What's on the street
Food & drink 29%Retail 44%Personal services 6%Education 1%Leisure 1%Lodging 2%Other 16%
Who shops here
Spending levelPremium · higher than 94% of Korean streets
Late-night activityMostly daytime · higher than 21% of Korean streets
Repeat visitsDestination (visitors) · higher than 1% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Baekdon백돈 | Other dining | 67 | +9 |
| Jiteu지트 | Education | 13 | +2 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Noksapyeong-daero녹사평대로 · Yongsan-gu | 153 | +7.0% | 82.0 | Café & youth | Growing |
| Itaewon-ro이태원로 · Yongsan-gu | 709 | +0.6% | 81.2 | Office lunch | Stable |
| Noksapyeong-daero 40na-gil녹사평대로40나길 · Yongsan-gu | 55 | +27.9% | 81.1 | Office lunch | Nearing oversupply |
| Noksapyeong-daero 46-gil녹사평대로46길 · Yongsan-gu | 72 | +18.0% | 80.2 | Office lunch | Nearing oversupply |
| Itaewon-ro 19-gil이태원로19길 · Yongsan-gu | 52 | +10.6% | 79.6 | After-work dining | Nearing oversupply |
Streets like Noksapyeong-daero 32-gil
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Jayang-ro 15-gil자양로15길 · Gwangjin-gu | 179 | +2.9% | 78.5 | Dining & shopping | Quality slipping |
| Yeongjung-ro영중로 · Yeongdeungpo-gu | 1,077 | +1.6% | 83.3 | Mixed-use | Quality improving |
| Yeoui-daero여의대로 · Yeongdeungpo-gu | 443 | -0.2% | 49.0 | Dining & shopping | Quality improving |
| Sinmok-ro 4-gil신목로4길 · Yangcheon-gu | 53 | +6.0% | 73.9 | Mixed-use | Nearing oversupply |
| Wolbae-ro월배로 · Nam-gu | 82 | +5.1% | 82.5 | Mixed-use | Growing |
Cite as: “Noksapyeong-daero 32-gil (녹사평대로32길) in Yongsan-gu, Seoul has 86 active stores across 54 business categories, +2.4% versus the previous quarter (Q2 2026). It is a mixed-use street at the “stable” stage, graded A.” — Ipjimap (ipjimap.com), 2026-06-30.