The short answer
Haeundaehaebyeon-ro (해운대해변로) in Haeundae-gu, Busan has 657 active stores across 243 business categories, +6.3% versus the previous quarter (Q2 2026). It is a mixed-use street at the “growing” stage, graded A.
What's on the street
Food & drink 18%Retail 17%Personal services 12%Education 6%Leisure 8%Lodging 3%Real estate 9%Other 27%
Who shops here
Spending levelValue · higher than 15% of Korean streets
Late-night activityStrong late-night trade · higher than 80% of Korean streets
Repeat visitsDestination (visitors) · higher than 24% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Mom's Touch맘스터치 | Fast food | 1,444 | +35 |
| Haiokeopi하이오커피 | Coffee | 277 | +28 |
| Rian리안 | Hair & beauty | 452 | +11 |
| Adenbeullangjeri아덴블랑제리 | Coffee | 48 | +6 |
| Gong Cha공차 | 음료 (커피 외) | 836 | +2 |
| Jiteu지트 | Education | 13 | +2 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Udong 1-ro우동1로 · Haeundae-gu | 139 | +11.2% | 84.4 | Dining alley | Nearing oversupply |
| Gunam-ro구남로 · Haeundae-gu | 184 | +3.4% | 82.2 | Late-night | Early growth |
| Udong 1-ro 20beon-gil우동1로20번길 · Haeundae-gu | 67 | +8.1% | 81.7 | Dining alley | Nearing oversupply |
| Gunam-ro 29beon-gil구남로29번길 · Haeundae-gu | 91 | +4.6% | 81.3 | Mixed-use | Growing |
| Haeundaehaebyeon-ro 221beon-gil해운대해변로221번길 · Haeundae-gu | 24 | +14.3% | 80.4 | Late-night | Nearing oversupply |
Streets like Haeundaehaebyeon-ro
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Angol-ro안골로 · Guri-si | 439 | +7.3% | 78.7 | Office lunch | Growing |
| Buil-ro 199beon-gil부일로199번길 · Wonmi-gu, Bucheon-si | 76 | +8.6% | 77.7 | Office lunch | Early growth |
| Yongmasan-ro 116-gil용마산로116길 · Jungnang-gu | 51 | +6.3% | 70.4 | Office lunch | Early growth |
| Gyeongin-ro 20ga-gil경인로20가길 · Guro-gu | 114 | +9.6% | 81.4 | Office lunch | Growing |
| Mugunghwa-ro무궁화로 · Ilsandong-gu, Goyang-si | 1,159 | +4.3% | 79.9 | Office lunch | Growing |
Cite as: “Haeundaehaebyeon-ro (해운대해변로) in Haeundae-gu, Busan has 657 active stores across 243 business categories, +6.3% versus the previous quarter (Q2 2026). It is a mixed-use street at the “growing” stage, graded A.” — Ipjimap (ipjimap.com), 2026-06-30.