The short answer
Seonhwaseo-ro (선화서로) in Jung-gu, Daejeon has 149 active stores across 72 business categories, +4.2% versus the previous quarter (Q2 2026). It is a neighborhood daily street at the “early growth” stage, graded A.
What's on the street
Food & drink 29%Retail 21%Personal services 13%Education 18%Leisure 2%Real estate 13%Other 4%
Who shops here
Spending levelUpper-mid · higher than 64% of Korean streets
Late-night activityMostly daytime · higher than 42% of Korean streets
Repeat visitsDestination (visitors) · higher than 37% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Paik's Coffee빽다방 | Coffee | 1,712 | +263 |
| Tanghwakungpumaratang탕화쿵푸마라탕 | Chinese | 492 | +73 |
| Yukhoebareunyeoneo육회바른연어 | Other dining | 138 | +63 |
| Ppaekboipija빽보이피자 | Pizza | 243 | +41 |
| Mom's Touch맘스터치 | Fast food | 1,444 | +35 |
| A Twosome Place투썸플레이스 | Coffee | 1,510 | +26 |
| Gajangmasitneunchikin가장맛있는치킨 | Fried chicken | 17 | +12 |
| Baekchae백채 | Korean food | 191 | +10 |
| Janghodeoksonmandu장호덕손만두 | Korean snacks | 178 | +9 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Daejong-ro 594beon-gil대종로594번길 · Jung-gu | 38 | +22.6% | 86.6 | Dining alley | Nearing oversupply |
| Bomun-ro 337beon-gil보문로337번길 · Jung-gu | 34 | +21.4% | 80.0 | Dining alley | Growing |
| Mokdong-ro 22beon-gil목동로22번길 · Jung-gu | 26 | +13.0% | 79.7 | Dining alley | Nearing oversupply |
| Daejong-ro 505beon-gil대종로505번길 · Jung-gu | 49 | +11.4% | 79.7 | Dining alley | Nearing oversupply |
| Seonhwa-ro선화로 · Jung-gu | 128 | +1.6% | 75.6 | Mixed-use | Quality improving |
Streets like Seonhwaseo-ro
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Seopo-ro 30beon-gil서포로30번길 · Saha-gu | 79 | +4.0% | 78.5 | Neighborhood daily | Early growth |
| Seosuwon-ro 577beon-gil서수원로577번길 · Gwonseon-gu, Suwon-si | 81 | +11.0% | 83.8 | Neighborhood daily | Early growth |
| Dongsucheon-ro동수천로 · Bupyeong-gu | 109 | 0.0% | 59.1 | Neighborhood daily | Stable |
| Asiadeu-daero아시아드대로 · Yeonje-gu | 231 | -3.8% | 43.6 | Neighborhood daily | Shrinking |
| Buyeong-ro부영로 · Bupyeong-gu | 84 | -2.3% | 43.0 | Neighborhood daily | Stable |
Cite as: “Seonhwaseo-ro (선화서로) in Jung-gu, Daejeon has 149 active stores across 72 business categories, +4.2% versus the previous quarter (Q2 2026). It is a neighborhood daily street at the “early growth” stage, graded A.” — Ipjimap (ipjimap.com), 2026-06-30.