The short answer
Seongmisan-ro (성미산로) in Mapo-gu, Seoul has 539 active stores across 253 business categories, +6.3% versus the previous quarter (Q2 2026). It is a café & youth street at the “nearing oversupply” stage, graded B.
What's on the street
Food & drink 35%Retail 17%Personal services 7%Education 9%Leisure 2%Lodging 6%Real estate 4%Other 21%
Who shops here
Spending levelValue · higher than 30% of Korean streets
Late-night activitySome late-night trade · higher than 71% of Korean streets
Repeat visitsDestination (visitors) · higher than 5% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Myeongnyunjinsagalbi명륜진사갈비 | Korean food | 606 | +46 |
| Ppokdang뽁당 | Korean food | 52 | +43 |
| Chullimaratang춘리마라탕 | Chinese | 202 | +22 |
| Cheogatjibyangnyeomchikin처갓집양념치킨 | Fried chicken | 1,254 | +21 |
| Mungteong뭉텅 | Korean food | 34 | +18 |
| Gogimidam고기미담 | Korean food | 14 | +11 |
| Rian리안 | Hair & beauty | 452 | +11 |
| Jiteu지트 | Education | 13 | +2 |
| Raepseu랩스 | 스포츠 관련 | 11 | +1 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Woldeukeopbuk-ro 5na-gil월드컵북로5나길 · Mapo-gu | 60 | +13.2% | 84.5 | Dining alley | Early growth |
| Donggyo-ro 38-gil동교로38길 · Mapo-gu | 172 | +11.0% | 83.0 | Late-night | Growing |
| Yanghwa-ro 23-gil양화로23길 · Mapo-gu | 80 | +17.6% | 82.8 | Late-night | Growing |
| Seongmisan-ro 19-gil성미산로19길 · Mapo-gu | 44 | +76.0% | 81.9 | Office lunch | Nearing oversupply |
| Yeonhui-ro 1-gil연희로1길 · Mapo-gu | 126 | +8.6% | 81.5 | Café & youth | Growing |
Streets like Seongmisan-ro
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Tojeong-ro토정로 · Mapo-gu | 515 | +2.4% | 76.6 | Office lunch | Stable |
| Teheran-ro 39-gil테헤란로39길 · Gangnam-gu | 51 | +18.6% | 79.3 | Office lunch | Nearing oversupply |
| Hyeonchung-ro현충로 · Nam-gu | 350 | -0.6% | 43.9 | Café & youth | Stable |
| Jong-ro종로 · Jung-gu | 303 | +11.8% | 82.3 | Office lunch | Nearing oversupply |
| Myeongdeok-ro명덕로 · Nam-gu | 351 | +3.5% | 77.4 | Mixed-use | Growing |
Cite as: “Seongmisan-ro (성미산로) in Mapo-gu, Seoul has 539 active stores across 253 business categories, +6.3% versus the previous quarter (Q2 2026). It is a café & youth street at the “nearing oversupply” stage, graded B.” — Ipjimap (ipjimap.com), 2026-06-30.