The short answer
Hannam-daero (한남대로) in Yongsan-gu, Seoul has 140 active stores across 89 business categories, +2.9% versus the previous quarter (Q2 2026). It is an office lunch street at the “stable” stage, graded B.
What's on the street
Food & drink 29%Retail 28%Personal services 2%Education 5%Leisure 2%Real estate 6%Other 29%
Who shops here
Spending levelValue · higher than 32% of Korean streets
Late-night activitySome late-night trade · higher than 50% of Korean streets
Repeat visitsDestination (visitors) · higher than 1% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Ongijeong온기정 | Japanese | 23 | +2 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Daesagwan-ro대사관로 · Yongsan-gu | 157 | +4.7% | 82.0 | Dining alley | Growing |
| Dokseodang-ro 20-gil독서당로20길 · Yongsan-gu | 30 | +42.9% | 80.2 | Mixed-use | Nearing oversupply |
| Dokseodang-ro독서당로 · Yongsan-gu | 282 | +2.2% | 78.7 | Neighborhood daily | Quality improving |
| Daesagwan-ro 5-gil대사관로5길 · Yongsan-gu | 31 | +10.7% | 76.7 | Dining & shopping | Growing |
| Dokseodang-ro 39-gil독서당로39길 · Seongdong-gu | 29 | +3.6% | 74.4 | Dining alley | Nearing oversupply |
Streets like Hannam-daero
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Siheung-daero시흥대로 · Geumcheon-gu | 1,484 | +0.9% | 78.2 | Mixed-use | Stable |
| Woldeukeop-ro월드컵로 · Mapo-gu | 908 | +1.6% | 75.2 | Mixed-use | Quality slipping |
| Hangang-daero한강대로 · Yongsan-gu | 1,393 | +3.4% | 81.5 | Mixed-use | Early growth |
| Jungang-ro중앙로 · Samcheok-si | 255 | -1.2% | 40.6 | Mixed-use | Quality slipping |
| Yeonnam-ro 11-gil연남로11길 · Mapo-gu | 48 | +14.3% | 75.5 | Office lunch | Early growth |
Cite as: “Hannam-daero (한남대로) in Yongsan-gu, Seoul has 140 active stores across 89 business categories, +2.9% versus the previous quarter (Q2 2026). It is an office lunch street at the “stable” stage, graded B.” — Ipjimap (ipjimap.com), 2026-06-30.