The short answer
Hangang-daero (한강대로) in Jung-gu, Seoul has 168 active stores across 96 business categories, +2.4% versus the previous quarter (Q2 2026). It is an office lunch street at the “stable” stage, graded A.
What's on the street
Food & drink 27%Retail 38%Personal services 4%Education 1%Leisure 1%Real estate 1%Other 28%
Who shops here
Spending levelUpper-mid · higher than 74% of Korean streets
Late-night activityMostly daytime · higher than 6% of Korean streets
Repeat visitsDestination (visitors) · higher than 0% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| THE VENTI더벤티 | Coffee | 1,230 | +101 |
| Banapeureso바나프레소 | Coffee | 52 | +30 |
| Optima옵티마 | (건강)식품 | 879 | +27 |
| Saelleodi샐러디 | Other dining | 333 | +11 |
| Beuraundonkkaseu브라운돈까스 | Other dining | 74 | +8 |
| Junoheeo준오헤어 | Hair & beauty | 177 | +7 |
| Huratosikdang후라토식당 | Japanese | 31 | +4 |
| Bangbaegimbap방배김밥 | Korean snacks | 10 | +3 |
| Kokoijjibangya코코이찌방야 | Western food | 23 | +3 |
| Bonuribansang본우리반상 | Korean food | 16 | +2 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Hangang-daero 104-gil한강대로104길 · Yongsan-gu | 115 | +12.8% | 83.8 | After-work dining | Nearing oversupply |
| Mallijae-ro만리재로 · Yongsan-gu | 87 | +11.5% | 82.9 | Café & youth | Growing |
| Namdaemunsijang 2ga-gil남대문시장2가길 · Jung-gu | 35 | +6.1% | 80.0 | Dining alley | Growing |
| Sowol-ro소월로 · Jung-gu | 219 | +2.3% | 79.8 | Mixed-use | Stable |
| Cheongpa-ro 85ga-gil청파로85가길 · Yongsan-gu | 56 | +33.3% | 78.9 | Late-night | Early growth |
Streets like Hangang-daero
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Jungang-gil중앙길 · Hampyeong-gun | 138 | — | 58.2 | Dining & shopping | — |
| Donggwang-ro 1-gil동광로1길 · Seocho-gu | 46 | -6.1% | 34.6 | Mixed-use | Shrinking |
| Apgujeong-ro압구정로 · Gangnam-gu | 1,327 | +2.7% | 80.1 | Neighborhood daily | Stable |
| Garosu-gil가로수길 · Gangnam-gu | 157 | -0.6% | 42.7 | Office lunch | Quality slipping |
| Yunboseon-gil윤보선길 · Jongno-gu | 74 | +2.8% | 70.6 | Office lunch | Stable |
Cite as: “Hangang-daero (한강대로) in Jung-gu, Seoul has 168 active stores across 96 business categories, +2.4% versus the previous quarter (Q2 2026). It is an office lunch street at the “stable” stage, graded A.” — Ipjimap (ipjimap.com), 2026-06-30.