The short answer
Haedeung-ro 16-gil (해등로16길) in Dobong-gu, Seoul has 142 active stores across 83 business categories, +16.4% versus the previous quarter (Q2 2026). It is a neighborhood daily street at the “nearing oversupply” stage, graded B.
What's on the street
Food & drink 25%Retail 18%Personal services 15%Education 20%Leisure 5%Real estate 6%Other 11%
Who shops here
Spending levelValue · higher than 28% of Korean streets
Late-night activityMostly daytime · higher than 23% of Korean streets
Repeat visitsDestination (visitors) · higher than 18% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Baegeokkeopi백억커피 | Coffee | 165 | +77 |
| Naiseugai나이스가이 | Hair & beauty | 259 | +29 |
| Pijaseukul피자스쿨 | Pizza | 628 | +13 |
| Samhyeongjegimbap삼형제김밥 | Korean snacks | 39 | +12 |
| Rian리안 | Hair & beauty | 452 | +11 |
| Suhaguihim수학의힘 | 교육 (교과) | 18 | +5 |
| Jaksimseuteodikape작심스터디카페 | 기타 서비스 | 195 | +1 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Madeul-ro 11-gil마들로11길 · Dobong-gu | 510 | +10.2% | 88.3 | Mixed-use | Growing |
| Nohae-ro 67-gil노해로67길 · Dobong-gu | 73 | +25.9% | 83.0 | Office lunch | Nearing oversupply |
| Madeul-ro 11ga-gil마들로11가길 · Dobong-gu | 116 | +8.4% | 82.6 | Mixed-use | Early growth |
| Nohae-ro 63da-gil노해로63다길 · Dobong-gu | 91 | +7.1% | 81.7 | Neighborhood daily | Early growth |
| Nohae-ro 63-gil노해로63길 · Dobong-gu | 133 | +2.3% | 80.3 | Neighborhood daily | Stable |
Streets like Haedeung-ro 16-gil
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Sinbong 1-ro신봉1로 · Suji-gu, Yongin-si | 331 | -2.6% | 40.8 | Neighborhood daily | Quality slipping |
| Dalgubeol-daero 652-gil달구벌대로652길 · Suseong-gu | 44 | -2.2% | 35.6 | Neighborhood daily | Stable |
| Manhyeon-ro만현로 · Suji-gu, Yongin-si | 593 | -5.0% | 40.5 | Neighborhood daily | Shrinking |
| Sinbong 2-ro신봉2로 · Suji-gu, Yongin-si | 336 | +1.8% | 75.1 | Neighborhood daily | Stable |
| Mangu-ro 16-gil망우로16길 · Dongdaemun-gu | 53 | +6.0% | 75.1 | Neighborhood daily | Early growth |
Cite as: “Haedeung-ro 16-gil (해등로16길) in Dobong-gu, Seoul has 142 active stores across 83 business categories, +16.4% versus the previous quarter (Q2 2026). It is a neighborhood daily street at the “nearing oversupply” stage, graded B.” — Ipjimap (ipjimap.com), 2026-06-30.