The short answer
Chungmu-ro (충무로) in Jung-gu, Seoul has 365 active stores across 180 business categories, +2.0% versus the previous quarter (Q2 2026). It is an office lunch street at the “stable” stage, graded B.
What's on the street
Food & drink 21%Retail 12%Personal services 2%Education 1%Leisure 1%Lodging 6%Real estate 4%Other 52%
Who shops here
Spending levelValue · higher than 6% of Korean streets
Late-night activitySome late-night trade · higher than 75% of Korean streets
Repeat visitsDestination (visitors) · higher than 0% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Kapeyoajeong카페요아정 | Coffee | 372 | +357 |
| THE VENTI더벤티 | Coffee | 1,230 | +101 |
| Rokgalbi록갈비 | Korean food | 28 | +16 |
| Yomiudongyoja요미우돈교자 | Japanese | 21 | +10 |
| Iganeyangkkochi이가네양꼬치 | Chinese | 34 | +4 |
| Cheonggiwataun청기와타운 | Korean food | 31 | +2 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Toegye-ro퇴계로 · Jung-gu | 2,072 | +2.4% | 81.2 | Office lunch | Quality improving |
| Toegye-ro 20-gil퇴계로20길 · Jung-gu | 103 | +9.6% | 79.3 | Late-night | Nearing oversupply |
| Seoae-ro 1-gil서애로1길 · Jung-gu | 65 | +3.2% | 79.2 | Dining alley | Growing |
| Seoae-ro서애로 · Jung-gu | 158 | +9.7% | 79.1 | Office lunch | Growing |
| Myeongdong 9-gil명동9길 · Jung-gu | 73 | +4.3% | 79.0 | Dining alley | Growing |
Streets like Chungmu-ro
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Bongeunsa-ro 1-gil봉은사로1길 · Gangnam-gu | 179 | +11.2% | 77.9 | Office lunch | Nearing oversupply |
| Teheran-ro 77-gil테헤란로77길 · Gangnam-gu | 102 | +15.9% | 80.7 | Office lunch | Nearing oversupply |
| Jungang-daero 236beon-gil중앙대로236번길 · Dong-gu | 55 | +7.8% | 76.9 | Office lunch | Early growth |
| Jungang-daero 180beon-gil중앙대로180번길 · Dong-gu | 111 | +6.7% | 76.5 | Office lunch | Growing |
| Yeoksam-ro 9-gil역삼로9길 · Gangnam-gu | 49 | +2.1% | 65.6 | Office lunch | Quality slipping |
Cite as: “Chungmu-ro (충무로) in Jung-gu, Seoul has 365 active stores across 180 business categories, +2.0% versus the previous quarter (Q2 2026). It is an office lunch street at the “stable” stage, graded B.” — Ipjimap (ipjimap.com), 2026-06-30.