The short answer
Kapepeurihet (카페프리헷), a Korean coffee brand, grew from 104 to 151 stores in 2025 (+47, +45.2%), with 49 openings and 2 closures. Ipjimap maps 34 of the commercial streets it operates on; most are neighborhood daily streets.
Store count, 2021–2025
Fair Trade Commission franchise disclosures. 49 openings vs 2 closures in 2025.
Who it serves
Core customers: office workers (25%). Main visit purpose: household errands. Price position: mid-market.
Street character where it trades: neighborhood daily (25), mixed-use (4), dining alley (2).
Where Kapepeurihet is strongest
Streets it already operates on, ranked by this quarter's momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Magokseo 1-ro마곡서1로 · Gangseo-gu | 88 | +10.0% | 84.3 | Neighborhood daily | Growing |
| Gareum-ro가름로 · Sejongteukbyeoljachi-si | 195 | +19.6% | 82.9 | Office lunch | Nearing oversupply |
| Gaon-ro가온로 · Paju-si | 206 | +12.0% | 82.3 | Neighborhood daily | Growing |
| Tongil-ro 12-gil통일로12길 · Jongno-gu | 66 | +20.0% | 80.0 | Mixed-use | Nearing oversupply |
| Jeongwangsingil-ro 49beon-gil정왕신길로49번길 · Siheung-si | 90 | +7.1% | 79.1 | Neighborhood daily | Early growth |
| Hwamyeong-daero화명대로 · Buk-gu | 371 | +4.8% | 78.7 | Neighborhood daily | Growing |
| Sau-ro사우로 · Gimpo-si | 60 | +9.1% | 78.6 | Neighborhood daily | Early growth |
| Seopo-ro 30beon-gil서포로30번길 · Saha-gu | 79 | +4.0% | 78.5 | Neighborhood daily | Early growth |
Streets where its category is growing — and it isn't there yet
Two or more growing coffee brands already trade on each of these streets and store counts rose this quarter. A data observation, not a site recommendation.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Waseoksunhwan-ro 515beon-gil와석순환로515번길 · Paju-si | 235 | +41.6% | 89.9 | Office lunch | Early growth |
| Songdogwahak-ro 27beon-gil송도과학로27번길 · Yeonsu-gu | 144 | +15.2% | 89.4 | Dining alley | Early growth |
| Madeul-ro 11-gil마들로11길 · Dobong-gu | 510 | +10.2% | 88.3 | Mixed-use | Growing |
| Majang-ro 544beon-gil마장로544번길 · Gyeyang-gu | 39 | +69.6% | 88.3 | Neighborhood daily | Nearing oversupply |
| Godeokgukje-daero고덕국제대로 · Pyeongtaek-si | 221 | +18.8% | 88.0 | Neighborhood daily | Growing |
| Incheontawo-daero인천타워대로 · Yeonsu-gu | 420 | +20.7% | 87.7 | Office lunch | Nearing oversupply |
| Raendeumakeu-ro랜드마크로 · Yeonsu-gu | 247 | +10.3% | 87.5 | Dining alley | Early growth |
| Jangje-ro장제로 · Bupyeong-gu | 512 | +12.0% | 87.4 | Mixed-use | Early growth |
Cite as: “Kapepeurihet (카페프리헷), a Korean coffee brand, grew from 104 to 151 stores in 2025 (+47, +45.2%), with 49 openings and 2 closures. Ipjimap maps 34 of the commercial streets it operates on; most are neighborhood daily streets.” — Ipjimap (ipjimap.com), 2026-06-30.