The short answer
Waseoksunhwan-ro 515beon-gil (와석순환로515번길) in Paju-si, Gyeonggi has 235 active stores across 128 business categories, +41.6% versus the previous quarter (Q2 2026). It is an office lunch street at the “early growth” stage, graded A.
What's on the street
Food & drink 26%Retail 18%Personal services 11%Education 6%Leisure 2%Real estate 6%Other 32%
Who shops here
Spending levelValue · higher than 26% of Korean streets
Late-night activityMostly daytime · higher than 45% of Korean streets
Repeat visitsMix of regulars and visitors · higher than 44% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Siseon시선 | Coffee | 119 | +63 |
| Seusiianaen스시이안앤 | Japanese | 27 | +16 |
| Kapegeiteu카페게이트 | Coffee | 146 | +11 |
| Aikichin아이키친 | Education | 31 | +3 |
| Soiyeonnam소이연남 | 기타 외국식 | 11 | +2 |
| Chimaekking치맥킹 | Fried chicken | 16 | +2 |
| Raepseu랩스 | 스포츠 관련 | 11 | +1 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Garam-ro 116beon-gil가람로116번길 · Paju-si | 180 | +11.1% | 80.5 | Office lunch | Growing |
| Gyeongui-ro 1240beon-gil경의로1240번길 · Paju-si | 246 | +0.8% | 76.6 | Neighborhood daily | Stable |
| Geumbawi-ro금바위로 · Paju-si | 101 | +2.0% | 72.8 | Office lunch | Quality slipping |
| Unjeong 1-gil운정1길 · Paju-si | 42 | +7.7% | 71.1 | Mixed-use | Growing |
| Unjeongyeok-gil운정역길 · Paju-si | 60 | -4.8% | 37.7 | Neighborhood daily | Upscaling |
Streets like Waseoksunhwan-ro 515beon-gil
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Daehyeon-ro 9-gil대현로9길 · Buk-gu | 66 | +3.1% | 72.9 | Office lunch | Early growth |
| Tongil-ro통일로 · Deogyang-gu, Goyang-si | 581 | +0.9% | 73.9 | Office lunch | Quality slipping |
| Wangneung-ro왕릉로 · Goryeong-gun | 127 | +4.1% | 74.5 | Office lunch | Nearing oversupply |
| Geumjeong-ro금정로 · Paju-si | 159 | +16.1% | 82.4 | Office lunch | Nearing oversupply |
| Geumbit-ro금빛로 · Paju-si | 570 | +7.5% | 81.7 | Office lunch | Growing |
Cite as: “Waseoksunhwan-ro 515beon-gil (와석순환로515번길) in Paju-si, Gyeonggi has 235 active stores across 128 business categories, +41.6% versus the previous quarter (Q2 2026). It is an office lunch street at the “early growth” stage, graded A.” — Ipjimap (ipjimap.com), 2026-06-30.