The short answer
Yesul-ro (예술로) in Namdong-gu, Incheon has 303 active stores across 114 business categories, +6.3% versus the previous quarter (Q2 2026). It is a dining & shopping street at the “growing” stage, graded A.
What's on the street
Food & drink 28%Retail 32%Personal services 16%Education 3%Leisure 2%Real estate 1%Other 18%
Who shops here
Spending levelPremium · higher than 89% of Korean streets
Late-night activityMostly daytime · higher than 14% of Korean streets
Repeat visitsDriven by regulars · higher than 73% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Paik's Coffee빽다방 | Coffee | 1,712 | +263 |
| Ilpumyangpyeonghaejangguk일품양평해장국 | Korean food | 394 | +112 |
| Nomoeopija노모어피자 | Pizza | 174 | +78 |
| Watdeobeogeo왓더버거 | Fast food | 71 | +33 |
| Hansot한솥 | Korean food | 811 | +18 |
| Gyukacheujeong규카츠정 | Japanese | 41 | +15 |
| Rieolpeop리얼펍 | Pub & bar | 82 | +9 |
| Junoheeo준오헤어 | Hair & beauty | 177 | +7 |
| Ppalkong빨콩 | Other dining | 13 | +5 |
| Deosaem더샘 | 화장품 | 46 | +4 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Namdong-daero 777beon-gil남동대로777번길 · Namdong-gu | 24 | +26.3% | 83.3 | Office lunch | Nearing oversupply |
| Yesul-ro 192beon-gil예술로192번길 · Namdong-gu | 42 | +16.7% | 82.9 | Office lunch | Growing |
| Yesul-ro 226beon-gil예술로226번길 · Namdong-gu | 49 | +19.5% | 82.9 | Dining alley | Early growth |
| Inha-ro 489beon-gil인하로489번길 · Namdong-gu | 120 | +10.1% | 82.2 | Mixed-use | Nearing oversupply |
| Namdong-daero 799beon-gil남동대로799번길 · Namdong-gu | 90 | +11.1% | 81.7 | Dining alley | Growing |
Streets like Yesul-ro
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Cheongun 2-ro청운2로 · Gyeongsan-si | 48 | -2.0% | 41.1 | Dining alley | Stable |
| Songnim-ro송림로 · Mokpo-si | 59 | — | 54.9 | Neighborhood daily | — |
| Hwalcheon-ro 36beon-gil활천로36번길 · Gimhae-si | 158 | +4.6% | 79.0 | Dining & shopping | Early growth |
| Daeun-gil대운길 · Ulju-gun | 56 | -5.1% | 39.5 | Dining & shopping | Shrinking |
| Jungang-ro 1-gil중앙로1길 · Geochang-gun | 65 | +1.6% | 68.8 | Dining & shopping | Stable |
Cite as: “Yesul-ro (예술로) in Namdong-gu, Incheon has 303 active stores across 114 business categories, +6.3% versus the previous quarter (Q2 2026). It is a dining & shopping street at the “growing” stage, graded A.” — Ipjimap (ipjimap.com), 2026-06-30.