The short answer
Dongjak-daero 27-gil (동작대로27길) in Dongjak-gu, Seoul has 115 active stores across 76 business categories, -0.9% versus the previous quarter (Q2 2026). It is a café & youth street at the “quality improving” stage, graded A.
What's on the street
Food & drink 58%Retail 13%Personal services 8%Education 2%Leisure 10%Lodging 2%Real estate 4%Other 3%
Who shops here
Spending levelUpper-mid · higher than 78% of Korean streets
Late-night activityStrong late-night trade · higher than 77% of Korean streets
Repeat visitsDestination (visitors) · higher than 11% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Paik's Coffee빽다방 | Coffee | 1,712 | +263 |
| Bonjuk & Bibimbap본죽&비빔밥 | Korean food | 1,150 | +147 |
| Mom's Touch맘스터치 | Fast food | 1,444 | +35 |
| Yeokjeonudong0410역전우동0410 | Korean snacks | 218 | +26 |
| A Twosome Place투썸플레이스 | Coffee | 1,510 | +26 |
| Orenjeu오렌즈 | 안경 | 353 | +16 |
| Somidam소미담 | Coffee | 25 | +15 |
| Pijaseukul피자스쿨 | Pizza | 628 | +13 |
| Bangbaegimbap방배김밥 | Korean snacks | 10 | +3 |
| Yonghodongnakji용호동낙지 | Other dining | 37 | +3 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Dongjak-daero 27na-gil동작대로27나길 · Dongjak-gu | 20 | +17.6% | 81.4 | Late-night | Early growth |
| Sadang-ro 29ga-gil사당로29가길 · Dongjak-gu | 47 | +14.6% | 80.7 | Café & youth | Nearing oversupply |
| Dongjak-daero 17-gil동작대로17길 · Dongjak-gu | 40 | +11.1% | 79.2 | Mixed-use | Early growth |
| Dongjak-daero동작대로 · Dongjak-gu | 362 | +0.3% | 78.1 | Neighborhood daily | Quality improving |
| Dongjak-daero 29-gil동작대로29길 · Dongjak-gu | 261 | +1.9% | 77.5 | Neighborhood daily | Quality slipping |
Streets like Dongjak-daero 27-gil
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Cheonho-daero 129-gil천호대로129길 · Gwangjin-gu | 63 | +18.9% | 85.3 | After-work dining | Nearing oversupply |
| Wangsimni-ro 24-gil왕십리로24길 · Seongdong-gu | 76 | +4.1% | 73.5 | After-work dining | Growing |
| Jeungga-ro 10-gil증가로10길 · Seodaemun-gu | 93 | -2.1% | 42.3 | Café & youth | Stable |
| Yaoeeumakdang-ro 39-gil야외음악당로39길 · Dalseo-gu | 70 | -2.8% | 42.5 | After-work dining | Stable |
| Gwanak-ro 14-gil관악로14길 · Gwanak-gu | 174 | 0.0% | 60.4 | After-work dining | Quality slipping |
Cite as: “Dongjak-daero 27-gil (동작대로27길) in Dongjak-gu, Seoul has 115 active stores across 76 business categories, -0.9% versus the previous quarter (Q2 2026). It is a café & youth street at the “quality improving” stage, graded A.” — Ipjimap (ipjimap.com), 2026-06-30.