The short answer
Yeonse-ro 9-gil (연세로9길) in Seodaemun-gu, Seoul has 93 active stores across 58 business categories, +17.7% versus the previous quarter (Q2 2026). It is an after-work dining street at the “early growth” stage, graded A.
What's on the street
Food & drink 67%Retail 14%Personal services 1%Education 1%Leisure 5%Lodging 4%Real estate 4%Other 3%
Who shops here
Spending levelUpper-mid · higher than 70% of Korean streets
Late-night activityStrong late-night trade · higher than 89% of Korean streets
Repeat visitsDestination (visitors) · higher than 11% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Goobne Chicken굽네치킨 | Fried chicken | 1,154 | +36 |
| Oneuldobingsu오늘도빙수 | 음료 (커피 외) | 39 | +20 |
| Menji멘지 | Japanese | 14 | +11 |
| Samdeoktongdak삼덕통닭 | Fried chicken | 29 | +10 |
| Jiteu지트 | Education | 13 | +2 |
| Puradak푸라닭 | Fried chicken | 715 | +1 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Sinchon-ro신촌로 · Seodaemun-gu | 1,198 | +7.1% | 83.0 | Office lunch | Early growth |
| Seogang-ro서강로 · Mapo-gu | 303 | +11.8% | 82.6 | Office lunch | Growing |
| Seongsan-ro 22-gil성산로22길 · Seodaemun-gu | 23 | +35.3% | 81.3 | Late-night | Nearing oversupply |
| Sinchon-ro 16-gil신촌로16길 · Mapo-gu | 54 | +8.0% | 80.5 | Neighborhood daily | Nearing oversupply |
| Yeonse-ro 12-gil연세로12길 · Seodaemun-gu | 37 | +15.6% | 80.5 | Café & youth | Growing |
Streets like Yeonse-ro 9-gil
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Cheonho-daero 159-gil천호대로159길 · Gangdong-gu | 46 | +4.5% | 72.7 | Late-night | Growing |
| Beomil-ro 90beon-gil범일로90번길 · Dong-gu | 73 | 0.0% | 62.7 | Late-night | Quality improving |
| Wolgye-ro 7na-gil월계로7나길 · Gangbuk-gu | 79 | +2.6% | 76.2 | Late-night | Quality slipping |
| Daemyeong-ro 36-gil대명로36길 · Nam-gu | 66 | 0.0% | 56.7 | Late-night | Quality improving |
| Daehak-ro 11-gil대학로11길 · Jongno-gu | 95 | +3.3% | 76.8 | Café & youth | Growing |
Cite as: “Yeonse-ro 9-gil (연세로9길) in Seodaemun-gu, Seoul has 93 active stores across 58 business categories, +17.7% versus the previous quarter (Q2 2026). It is an after-work dining street at the “early growth” stage, graded A.” — Ipjimap (ipjimap.com), 2026-06-30.